Facebook’s lack of storytelling cost billions and killed the brand
Startups ignore story-led growth at their peril. Early on, Facebook had to focus on shoring up its technical foundations, so it left the storytelling to users and journalists. Eventually, that cost the company dearly, and had to rebrand to Meta.
Story-led growth: Focus on customers, not marketing
Here’s why we’re making our own videos
We’re making our own videos to inform how we develop our tools. Here’s why.
Does your company need a video team or just more videos?
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How to make an effective customer testimonial video
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We’re here to help you tell your stories at as large a scale as possible… even if you don’t have any experience.
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